The End Of America

IndiePix Holds World Premiere of its first Release Slate Production, End of America

IndiePix, typically just an Internet-based distributor of independent films, held the world premier of The End of America at last month’s Hamptons International Film Festival in East Hampton, New York. The controversial and shocking documentary addresses issues of freedom, dictatorship, civil liberties and democracy and warns that the United States' claims on constitutional civil liberties are fast eroding. Following the festival the company planned what it calls “a unique and tailored distribution model” to enable film fans to see the film first via free, streaming distribution from SNAG Films.

Special interest groups will have the opportunity to buy the "Election Edition" and thus support the production investment in the film. Subsequently, the film will flood venues around the country, from special screenings to theatrical exhibitions, from bookstores and merchants that sell DVDs to Internet sources for renting, streaming and downloading the film.  

This plan will respect the unique requirements of each retail venue, but will also give consumers the maximum number of choices for owning, renting or streaming this title.

"We believe that this distribution model is best suited to this film," says Bob Alexander, president of IndiePix, "but this program also meets the demands of the audience for access to it. We are establishing a new path in the evolution of the independent film industry in meeting the needs of its audience."

The End of America is based on the book of the same name by New York Times best-selling author Naomi Wolf, which sparked outrage in the States. Wolf argues that if you look back through history there are certain steps that dictators have taken to destroy constitutional freedoms. Using examples drawn from Mussolini, Hitler, Stalin, Pinochet and others, Wolf warns that many of the same programs are in place in the United States today. The outspoken documentary includes interviews with ex-presidents, political leaders and military generals, as well as innocent victims who lost their right to freedom.

"The End of America is the first of five independent titles to be premiered from our 2008 release slate," says Ryan Harrington, head of IndiePix Studios. "We've invested a lot of time, energy and money in our studios and have been involved in the making of The End of America right from the beginning. We feel it is extremely important that we deliver this timely film to an audience before the election next month. There is an urgency and a distinct 'call to action' message, that American audiences will take away from this film that will hopefully drive them to the voting booths on November 4th. I'm also very excited to see how British audiences will interpret The End of America when we have our UK Premiere at the Sheffield Doc/Fest on November 7th."

"In addition to playing a part in the production of the film, we also own complete distribution responsibilities for The End of America and we believe that by diversifying the ways in which people can obtain the documentary it will really make a difference to its success. The characteristics of Internet-based distribution means that you can buy, rent or stream The End of America, at any time – day or night – from the comfort of your own home and at a very small price. IndiePix is continuing to raise the bar when it comes to getting independent films out there," Harrington says.

IndiePix www.indiepixfilms.com.