China

QSC Names Chan Senior Director, North Asia; Promotes Two Others

Wed, 10/30/2019 - 11:28 -- Nick Dager

William Chan has joined QSC as senior director, North Asia, reporting to Markus Winkler, senior vice president Asia and EMEA. In this newly created role, Chan is responsible for sales and business operations in the North Asia region, including a focus on driving new revenue growth in Greater China and Japan for QSC’s live sound, cinema, and systems portfolios.

Jinyi Cinemas, Jiaxing, China Opens Country’s 2,000th Dolby Atmos Screen

Wed, 09/25/2019 - 13:15 -- Nick Dager

Dolby and Guangzhou Jinyi Media Corporation, owner of Jinyi Cinemas, one of the largest cinema circuits in China, today announced the opening of the 2,000th Dolby Atmos cinema screen in China at Jinyi Cinemas Jiaxing site. Jinyi has established its presence in more than 60 cities across China, such as Guangzhou, Beijing, Shanghai, Tianjin, Shenzhen, Suzhou, and Wuhan, with more than 170 self-owned cinemas, in which 88 screens are equipped with Dolby Atmos. Dolby Atmos has become the largest premium format in China by screen count, according to the latest statistics from EntGroup Inc.

4DX with ScreenX Drawing Record Crowds

Wed, 09/04/2019 - 11:09 -- Nick Dager

The July 19 opening of CJ 4DPlex 4DX with ScreenX at the Grand Cinema Sunshine in Ikebukuro, Tokyo, of Sony Pictures' Spider-Man: Far From Home, extended its run by four weeks due to sold out screenings during prime-time slots and recording attendance rates as high as 99 percent during peak showing times. In China, 4DX with ScreenX attendance numbers also soared, with occupancy rates doubling that of standard 2D formats for Spider-Man: Far From Home.

Cinity Cinema System Gets Official Launch

Tue, 09/03/2019 - 11:57 -- Nick Dager

Huaxia Film Distribution recently held a grand launch in Beijing to formally introduce the Cinity Cinema System, which was unveiled earlier this year in Las Vegas at CinemaCon. A trailer of Gemini Man, the new film by Oscar award winning director Ang Lee was shown. Lee used the Cinity Cinema System to produce his latest film, Gemini Man in 4K stereoscopic 3D at 120 frames per second. He screened a trailer of the new film and made a video address to the audience gathered for the event.

SFC Yonghua Cinema City Opens China’s Second Onyx Theatre

Tue, 04/09/2019 - 12:28 -- Nick Dager

SFC Yonghua Cinema City has become the second facility in China to open a Samsung Onyx theatre. Local technology provider Ace Film & TV installed JBL Sculpted Surround cinema speakers and Crown networked power amplifiers. SFC Yonghua Cinema City is the first cinema in China to feature intelligent networked audio solutions across the entire facility.

CinemaCon 2019: A Watershed Event?

Fri, 04/05/2019 - 13:21 -- Nick Dager

A highlight of this year’s CinemaCon, which wrapped up Thursday, April 4, at Caesars Palace in Las Vegas, was the announcement of the formation of the Cinity Cinema System, a joint effort between the Huaxia Film Distribution Company, Christie Digital Systems and GDC Technology to “develop, leverage and promote premium format movies driven by new, advanced configurations.” The announcement follows several years of debate in Hollywood and around the world regarding the best way to move forward with critical technology issues including high dynamic range, high frame rate, wide color gamut and immersive sound. Those issues were widely discussed at CinemaCon and we will have more to say about the show in the coming days. But the Cinity Cinema System announcement stands out because it feels like a watershed event. The question now is this: is Hollywood still the center of the motion picture industry or is that center shifting to China?

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