Distribution & Exhibition

The Science of Color

Wed, 10/07/2020 - 12:23 -- Nick Dager

Catherine Meininger is a color scientist at Portrait Displays in Edmonds, Washington. She graduated from the Rochester Institute of Technology in 2018 with a Bachelor of Science degree in Motion Picture Science. “I’ve always had an interest in audio and video post-production and thought for the longest time that my career was going to be video editing,” she told me in a conversation via email. “However, while attending college, I discovered an industry where I could use my skills in math and science alongside my creative interests, and ended up finding a career that pleased both the left and right sides of my brain. I still practice audio and video editing on the side, but my main passions now lie in color science and psychophysics.” She is also already a longtime member of the Society of Motion Picture and Television Engineers and is a SMPTE volunteer and two-time presenter at the associations' annual Fall conference.

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Portrait Displays
SMPTE

Cinema at a Crossroads

Mon, 10/05/2020 - 10:41 -- Mary Ellen Holden

The COVID-19 pandemic, coupled with the social justice movement and a pause in filmmaking, has provided the movie industry and audiences alike with the rare opportunity to catch up to the evolution of the moviegoing experience. The industry is at a crossroads, and what is relevant to audiences has changed dramatically over the past several years; this shifting reality accelerated in 2020 and will undoubtedly influence moviegoer behavior and future storytelling. With the abrupt halt to movie production and the extended closure of cinemas, content creators and studios have been gifted the time and opportunity to pivot and ensure what is shown onscreen is reflective of society.

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Geena Davis Institute on Gender in Media at Mount Saint Mary’s University
Movio

Annual HPA Tech Retreat Issues Call for Proposals

Mon, 10/05/2020 - 10:29 -- Nick Dager

The Hollywood Professional Association has issued the call for proposals for the 2021 HPA Tech Retreat. This year, the respected gathering is evolving into a dynamic virtual event, taking place in February 2021. The HPA Tech Retreat has led technology transformation for over 25 years, this year turning the power of its thought leaders and key influencers towards tackling the impact of the global pandemic on the media landscape.

QSC Announces Q-SYS Plugin for Christie Series 2 Cinema Projectors

Fri, 10/02/2020 - 09:10 -- Nick Dager

QSC has announced a Q-SYS plugin that allows users to discover and control Christie Series 2 digital cinema projectors within the QSC Ecosystem. The new plugin enables automated functionality within Q-SYS. The plugin mirrors what is displayed on the projector touch panel, including channel, power, lamp, douser, test pattern, and lens adjustments, along with key status indicators.

Movio, Geena Davis Institute Release Diversity in Film White Paper

Thu, 10/01/2020 - 12:06 -- Nick Dager

The New Zealand film industry data analytics company Movio and the Geena Davis Institute on Gender in Media at Mount Saint Mary’s Institue have teamed up to determine if what and who is presented on cinema screens affects who shows up for a film during its theatrical run. Data scientists at both organizations examined the following questions for a white paper entitled I Want to See Me: Why Diverse On-Screen Representation Drives Cinema Audiences.

Abramorama, Giant Pictures Announce Multi-Year Partnership

Thu, 10/01/2020 - 09:32 -- Nick Dager

Abramorama today announced Abramorama Selects, a new imprint to handle global digital distribution and marketing for non-fiction feature films and television series. As a part of the newly expanded services offered by Abramorama, the company has entered into a multi-year agreement with Giant Pictures to be their preferred partner. The first film to be released under Abramorama Selects is the feature length documentary Herb Alpert Is… about the legendary musician and music industry titan.

Drive-Ins Past and Present

Wed, 09/30/2020 - 09:23 -- Bill Beck

The International Cinema Technology Association, in conjunction Box Office Pro magazine, recently presented a webinar entitled Back to the Future – How Drive-Ins and Pop-Up Cinema Complements the Movie Going Experience in the COVID-19 Aftermath. Moderated by ICTA vice president Frank Tees, the group presented five interviews describing innovative approaches to exhibiting movies outdoors.

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AirScreen
Laser Illuminated Projector Association

Barco Ahead of Schedule in Reducing its Carbon Footprint

Wed, 09/30/2020 - 09:14 -- Nick Dager

In 2016, Barco set a number of very ambitious five-year sustainability goals, to be established by 2020. These were reducing the carbon footprint of its operations by 20 percent, reducing the energy footprint of its products by 25 percent, and ensuring that at least 25 percent of new product releases would qualify for ecoscoring as defined in the ISO 14021 standard. And now, the company has announced that the first of these goals has already been reached in fiscal year 2019: one year in advance.

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