AMC plans to open Saudi Arabia’s first cinema theatre, in Riyadh, on April 18. It marks the first time a commercial cinema theatre has opened in the country in nearly four decades. Reports say the first movie screened in the Kingdom will be Marvel’s Black Panther. With a population of more than 32 million, the majority under the age of 30, Saudi Arabia is set to become the largest market for moviegoers in the Arabian Gulf region. The Kingdom is set to have nearly 350 cinemas, with more than 2,500 screens, by 2030.
Helios and Matheson Analytics has acquired Moviefone, the entertainment service that serves more than six million people monthly. HMNY is the majority owner of MoviePass.
CinemaNext recently debuted its new premium format Sphera theatre concept at Village Cinemas in the Mall of Athens. Combining the latest in projection, audio and lighting technologies, the Sphera theatre at Village Cinemas includes an 82-foot wide wall-to-wall screen, 669 luxury seats, 4K digital video projectors and a high-quality Dolby Atmos surround sound system. In order to provide a unique and innovative movie going experience, CinemaNext decided to incorporate Martin VDO Sceptron LED video fixtures to create a dynamic lighting system that complements the visuals on the screen.
Abramorama, in association with Apple Corps and Universal Music Group, will theatrically release The Beatles’ classic 1968 animated feature film, Yellow Submarine, across North America this July in celebration of its 50th anniversary.
CJ 4DPlex has reached the 500th 4DX screen milestone with the launch of its newest location at Pathé Belle Épine Cinema in Thiais, France. The first film screening in 4DX at this location was Ready Player One.
IMAX Corporation, IMAX China Holding and Guangzhou JinYi Media Corporation, one of the largest exhibitors in China, have announced an agreement for 30 new IMAX theatres to be located in a combination of new and existing complexes across the country.
EclairGame, the eSports-based entertainment solution for cinemas from Ymagis Group, and Les Cinémas Gaumont Pathé are strengthening their partnership established last year with the expansion of the competitions in the Fifa Tour 2018 championship to the Pathé Carré de Soie cinema in Vaulx-en-Velin and the Gaumont Montpellier Multiplex and Gaumont Wilson in Toulouse in addition to the Pathé La Villette cinema in Paris.
Opening weekend audiences for Ready Player One at Regal Cinemas nationwide will be the first to preview a trailer for Moviebill, the augmented reality platform. Concourse Media's principals and Moviebill cofounders Matthew Shreder and James Andrew Felts made the announcement.
Movio has announced that its new Audience Insights tool launches globally next week. The company believes it could revolutionize how cinemas engage with their customers by predicting the most likely audience for each film. A world-first, cinema-centric tool, it draws on past audience behavioral data, helping cinema marketers connect moviegoers with the films most suited to them. They can then work out how best to incentivize attendance.
Industry veteran Bob Raposo has joined Sony Electronics’ Professional Solutions Americas group as head of its theatre business. In that role, Raposo will focus on expanding Sony’s relationships with exhibitors and delivering a new experience for moviegoers through crystal LED direct view technology as well as Sony’s high dynamic range-ready 4K laser projector.