CJ 4DPlex has opened three ScreenX sites in Switzerland this month through a partnership with Arena Cinemas. The first movie to open in the multi-screen format was Ant-Man and The Wasp. The initial Swiss openings include Arena cinemas in Fribourg, Geneva and Zurich.
Arts Alliance Media first opened its doors in London June 17, 2003. In those very early days of digital cinema, the new company and its ten employees carved out a space in technology and what was then called alternative content. The company divested itself of the alternative content business a few years ago to focus on what has long been its core strength: cinema technology. AAM launched its first theatre management system in 2007 and, in 2008, completed the first virtual print fee rollout in Europe with French chain CGR. Today AAM has more than 140 employees spread over three offices in London, Amsterdam, and Guangzhou, China. I recently spoke via email with AAM’s chief executive officer Patrick Foley, and chief technology officer Richard Phillips about those early days of the company and, more importantly, to get their thoughts about the future of digital cinema technology.
Dolby Laboratories and the Kuwait National Cinema Company have entered into a three-screen agreement for the first deployments of Dolby Cinema in Kuwait. The first site is expected to open later this year at the 360 Mall in Kuwait City with KNCC operating under the Cinescape brand.
Cinemas worldwide are preparing for what is now commonly called the second wave: a technology renewal where they will install next-generation digital projection equipment. However, the journey ahead poses different considerations and challenges compared to the film-to-digital conversion of the first wave. Before we forge ahead, it’s important that we consider the old adage: To know where we’re going, we need first to know where we’ve been. So let’s take a look.
Bestar Cinemas in RuiAn, China has become the first Chinese multiplex to open an ÉclairColor high dynamic range auditorium. The Ymagis Group and Chinese cinema systems integrator Great Ocean made the announcement today.
On Wednesday CJ 4DPlex opened the first European 4DX with ScreenX theatre through a partnership with Les Cinémas Pathé Gaumont. Marvel Studios’ Ant-Man and The Wasp debuted in the 4DX with ScreenX format in Paris at the exhibitor’s Pathé Beaugrenelle multiplex.
The Event Cinema Association has named Grainne Peat to be its new managing director. She replaces ECA founder Melissa Cogavin who recently stepped down as managing director.
On July 27 Tom Cruise returns for the sixth time as agent Ethan Hunt when Mission Impossible: Fallout opens in theatres around the country. And on that same opening weekend, patrons of Regal Cinemas will receive their free copies of the third installment of Moviebill, the marketing brainchild of Concourse Media principals Andrew Felts and Matthew Shreder.
CinemaNext has opened new facilities in Liège-Barchon, Paris-Asnières-sur-Seine and Düsseldorf. The result is an optimized, cost-effective and fully secured supply chain organization to support the sustainable organic growth of CinemaNext and its subsidiaries across Europe, North America, Africa, Middle East and Central Asia.
With a passion for movies that he’s had for as long as he can remember Mark Louis, director of presentation for Alamo Drafthouse Cinemas, started working in the theatre industry almost 40 years ago. When watching movies, he realized early on that the slightest imperfection in the presentation was a distraction. Even unavoidable distractions like on-screen cue marks on 35mm film prints would grab his attention. He says he found himself wondering why imperfections like those marks were present and could they be avoided. That frustration with a less than perfect presentation and a fascination with how movie magic actually worked is what lured him to the technical side of the business where he remains to this day. I recently spoke with Louis about his career in exhibition and his role at Alamo Drafthouse Cinemas.