This week at CineEurope 2018, the Barco cinema joint venture Cinionic and chip designer AMD a are showcasing what the companies say are the world’s first multiplayer, augmented reality cinema lobby gaming applications aimed at creating a new social adventure in theatres and other location-based entertainment venues. The technology combines digital cinema lobby signage with multi-player augmented reality technology to create mini attractions that engage patrons in thrilling entertainment before and after the feature presentation.
Location Based Entertainment
Oscar-winning animation studio Laika, creators of Coraline, ParaNorman, The Boxtrolls and Kubo and the Two Strings, brings its pop-up exhibit The Laika Experience to the heart of San Diego’s Gaslamp Quarter July 14-23.
Christie 360 Experiential Studios has delivered the world’s first permanent projection mapping show on a cinema façade at the TCL Chinese Theatre in Hollywood. Designed to enhance the guest experience, the forecourt show was launched before an enthralled audience of Hollywood luminaries, local dignitaries and media. Visuals of forecourt of stars handprints, Chinese dragons, and actual movie clips from memorable films that premiered at the Chinese Theatre emerged onto the theatre’s front entrance, which was digitally transformed into an architectural screen.
The NFL Experience Times Square has selected D-Box immersive motion seats as part of its sports-themed immersive attraction in the heart of New York City.
For thirty years French theme park Futuroscope has been thrilling visitors with its multimedia experiences and unique, dynamic rides. To mark the start of its fourth decade, a new €11million state-of-the-art audiovisual experience has opened. Originally opened in 1992 under the name of The Magic Carpet, the multi-million Euro update of Futuroscope’s IMAX cinema has seen it reinvented as L'Extraordinaire Voyage (The Extraordinary Journey).
Fresh Air Flicks founder/owner Glen Sanders spotted the trend of outdoor cinema early on as it gained traction in Brooklyn and other communities. Starting out in 2004, Sanders and Fresh Air Flicks were providing giant inflatable screens for events like Movies with a View that would bring as many as 8,000 people out for an evening to watch films in the park beneath the Brooklyn Bridge.
By overwhelming popular demand, acclaimed animation studio Laika will present a return holiday engagement of From Coraline to Kubo: A Magical Laika Experience from December 21, 2016 to January 15, 2017 at Universal Studios Hollywood. This special event will take place within the theme park’s Globe Theatre and is included in the price of admission.
CJ 4DPlex, makers of dynamic seating for movie theatres, has merged with Simuline, a company that creates rides and simulators for the attraction industry. With the merger, CJ 4DPlex hopes to expand its business beyond immersive cinema, including, virtual reality and other areas of the attraction industry.
The newly branded Cleveland Clinic Dome Theater at Great Lakes Science Center is about to receive a serious projection upgrade – the world’s first giant dome cinema laser system. The theater re-launch, complete with new seats and carpet, is set to open to the public in October. D3D Cinema, in partnership with Christie, is handling the installation.
Seeking to reach a larger audience, increase sponsorship and provide a professional screening venue for its film festival, the Marina Del Rey Film Festival will host Cinetransformer at its festival August 14th at the Jamaica Bay Inn in Marina Del Rey, California. The Cinetransformer is a 91-seat mobile cinema housed in a 53-foot double-expandable trailer.