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ASC Completes StEM2 Test Packages

Wed, 12/15/2021 - 10:36 -- Nick Dager

The American Society of Cinematographers has completed its Standard Evaluation Material II project. The short film is an initiative by the organization to provide standardized viewing material designed to aid in the development and calibration of technology impacting the modern imaging chain. StEM2 test packages will be available in early 2022 to download for free in all common theatrical and home TV formats.

Strong Builds World’s Largest IMAX Screen in Germany

Mon, 10/04/2021 - 10:29 -- Nick Dager

IMAX and Strong/MDI Screen Systems have partnered to build a record breaking-screen at the Traumpalast Multiplex in Leonberg, Germany. Covering a 574-seat IMAX auditorium, the Strong/MDI screen is an impressive 69 feet high and 125 feet wide and weighs more than 500 pounds, another IMAX record. It was manufactured in Joliette, Canada and coated on site by Strong/MDI professionals due to its massive measurements.

Cinionic Expands Exclusive Four-Year Agreement with B&B Theatres

Thu, 09/30/2021 - 12:53 -- Nick Dager

Cinionic today announced an expanded four-year exclusive agreement with B&B Theatres, the sixth largest exhibitor in the U.S., with nearly 500 screens across 55 locations. Under the new agreement, Cinionic will serve as the exclusive projection technology partner for B&B Theatres, providing Barco Series 4 and Cinionic Giant Screen laser projectors, to enhance B&B’s large format Grand Screen to experience.

CJ4DPlex, AmazeVR Partner to Bring Immersive Music Experiences to Cinemas

Mon, 09/13/2021 - 10:51 -- Nick Dager

CJ 4DPlex and AmazeVR have formed a partnership to source the work of leading artists and secure talent to develop innovative immersive music experiences. The goal of this collaboration is to create immersive shows that will be created and distributed for ScreenX showings and movie theaters, particularly those with 4DX.

Dome Fest West Starts October 8

Mon, 09/06/2021 - 11:19 -- Nick Dager

In what its organizers are billing as a groundbreaking film festival event, the first annual Dome Fest West will take place October 8-10 at the Orange Coast College Planetarium in Costa Mesa, California. Dome Fest West is 360-degree film festival and conference that will bring together the filmmaking community, Hollywood filmmakers and up-and-coming immersive content creators.

Cinity Gaining Market Share in China

Wed, 09/01/2021 - 12:28 -- Nick Dager

According to industry statistics, premium large format screen installations have seen an increase of almost 19 percent year over year. They set a record in 2019, when 734 screens were installed, a 65 percent increase over 2018. As theatres slowly reopen worldwide following lockdowns due to COVID-19, the pace of adoption is expected to resume. Owned by the China Film Group and Huaxia Film Distribution, Cinity uses premium large format laser projection, immersive sound, and ultra-high frame rate capability. Today, with 57 installations and an almost equal number on tap in cities across China, Cinity enjoys cooperative agreements with many major Hollywood and Chinese studios. The system can be viewed at the Harmony Gold Preview House in West Hollywood, where filmmakers can also screen their latest projects at the industry’s highest frame rate.

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