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Basketball comes to the Big Screen in Texas
International Datacasting customer AccessIT broadcast the February 18 University of Texas versus Texas A&M basketball game live to digital cinemas. The event, which marked the professional debut of AccessIT's CineLive broadcasting technology based on IDC's SFX ProVideo HD receivers for live digital cinema events, showcased the classic rivalry between the two teams at Carmike Cinemas, Galaxy Theatres and Rave Motion Pictures locations across Texas.
"We are impressed not only with the outstanding performance and reliability of IDC's technology, but also the company's responsiveness to the tight logistical deployment challenges, deadlines and complexities of live events," says Jeff Butkovsky, AccessIT’s chief technology officer. "With digital cinema, theatergoers can enjoy more events like this basketball showdown."
"We've been providing technology to enable the satellite delivery of digital cinema for years,” says Ron Clifton, president and CEO of IDC. “Now with the expanded live 2-D and 3-D capabilities in our ProVideo and Cinelive/Sensio product line we are playing a key role in enabling important new business models and revenue opportunities for this rapidly growing market. It's important to note that this is just one of several applications where our ProVideo line is proving itself invaluable as the world moves more and more towards expanded digital distribution."
AccessIT www.accessitx.com
International Datacasting Corporation www.datacast.com |
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