Are You Ready to Create in 3D?

Are You Ready to Create in 3D? Not Tomorrow. Today: Is the theme of a 3D panel to be held later this month in New York City at the upcoming Createasphere. There are now some ten thousand movie screens in mainstream theatres worldwide that are capable of showing stereoscopic 3D movies. This is creating a demand that the major Hollywood studios simply can’t satisfy. The result is a tremendous opportunity for independent filmmakers around the world and they are embracing it in growing numbers. The goal of the panel discussion, which I’m pleased to moderate, is to give independent filmmakers some real world answers to questions about shooting, editing and distributing in stereoscopic 3D.

CreateasphereIn 2001 Kristin Petrovich founded Createasphere (it was called HD Expo until recently) and she has continued to direct the company as a leading entertainment technology exhibition and conference for content creators. 

Prior to that, Petrovich gathered international experience in production and post-production in management roles at a number of companies and studios. At Spitfire Television in London she managed global production, and came in direct contact with the latest production and post-production technologies.  

Upon her return to the US, Petrovich served concurrently as the director of operations and marketing for Yeah Studios and as production manager of network programming for TriCrown Productions.  At TriCrown, she worked on a number of reality, sports, and documentary programs for ABC and Fox networks.  Petrovich then joined the renowned documentary company ABC Kane, where she served as the international political liaison for a global documentary sports show.

In 1997, Petrovich formed KMP and Associates, a marketing and management team. Leading  KMP put her in direct contact with emerging post production and production talent as well as every major network, studio, and production company.  During that time, she recognized a need for education and community building in a period of revolutionary technological change in the entertainment industry. That recognition led her to found HD Expo, which has successfully met that need and connects with over 15,000 attendees at the expos and workshops annually.

Today Createasphere is a global community builder for the entertainment technology industry. Its goal is to build and connect communities and advance technology and careers through expos, conferences, education and online offerings.

The 3D panel discussion is a part of that effort.

Today's content creator must be well versed in 3D; it’s a key factor in theatrical releases and now it’s headed to screens of every size and dimension.  3D isn’t a mystery, but rather art and science fully impacting the workflow and story, from the emotional to the pragmatic. New tools, new possibilities, and new expectations are hitting the market with dizzying speed as broadcasters, game developers, feature films, education, spots, photography, and visual effects creators hurry to revolutionize pipelines to deliver 3D content, now.

The panelists include Dimitris Athos, 3D stereoscopic producer, UVPhactory; Jan Crittenden Livingston, product line business manager for AVCCam and 3D camcorders, Panasonic Broadcast; Christopher Crescitelli, Hello!, 3D creative director; Mark L. Pederson, OffHollywood; Geoff Boyle, cinematographer; Robert Willox , director of 3D business development, Sony; and Jerome Thelia, colorist, visual effects artist, stereographer.

The panel will be held in New York City on September 22nd. Click here for more details and to register. http://createasphere.com/En/ete-ny-panelskeynote.html