CJ 4DPlex has installed its immersive seating technology in the east European market, available for the first time in Slovakia through a partnership with Cineworld Plc, Europe’s number two multiplex chain. CJ 4DPlex brought the first 4DX theatre to Slovakia on May 11, and the first screening presented was Captain America: Civil War, beginning May 12. Cineworld’s Cinema City is operating three multiplexes and 29 screens in Slovakia and the first 4DX theatre is located in Cinema City Aupark, the biggest residential area with easy access from any point in Bratislava, the central city of Slovakia. Cinema City Aupark, operating 12 screens and 2313 seats, is situated in Aupark Mall, the most famous culture complex shopping center in Slovakia, including lots of restaurants, sports centers, cafes, and shops.
IP Man 3 will be released in China in 4DX on March 4. The film is highly anticipated there because it stars Donnie Yen and Mike Tyson. 4DX fans are looking forward to being immersed in the action battles between the two men. According to CJ 4DPlex, Chinese audiences love local action franchise movies that are screened with its 4DX technology, which features motion seats and environmental effects.
After initially being released in November 2015, the Japanese animation film Girls und Panzer: The Film sky-rocketed from 24th to 8th in the national box office rankings this month when it was released in 4DX. The average occupancy rate during the films first weekend in 4DX hit 97 percent at the 27 4DX screens it was available. The film is set to be screened at all 33 4DX screens in Japan this March.
CJ 4DPlex said today that the company has installed more than 30,000 seats as of this month. The company claims that it is well ahead of any other 4D movie theater brand in the world with nearly three times the number of seats than the closest 4D-cinema competitor. In addition, the company said, 4DX theaters have the capacity to accommodate almost 55 million moviegoers per year, currently reaching 228 auditoriums in 37 counties.
Star Wars: The Force Awakens has put up record-breaking box office numbers for 4DX globally. Only two weeks into its run, the film has been seen by more than one million moviegoers in 4DX, surpassing the success of Jurassic World in 4DX, which previously reached one million moviegoers in three weeks. In America, Asia and Africa, Star Wars has broken records for the highest occupancy rate for a 4DX film.
Marcus Theatres, the fifth-largest theatre chain in the United States, has opened the Midwest’s first 4DX location at the Gurnee Mills Cinema in Gurnee, Illinois. The first movie to take full advantage of the 4DX technology will be Ron Howard’s In the Heart of the Sea, December 11, which will enable moviegoers to experience the story of Moby Dick with 4DX special effects, including motion, vibration, water, wind, lighting and scents.
CJ 4DPlex has entered into an agreement with Marcus Theatres, the fifth-largest theatre chain in the United States, to bring 4DX technology to the Chicago market for the first time. After having its U.S. debut in Los Angeles last year, and announcing plans to be available in two New York theatres later this year, this new relationship paves the way for the immersive five-sense cinematic experience to its third U.S. market.
CJ 4DPlex, which calls itself the world’s first 4D cinema company for feature films, will demonstrate the next generation of its 4DX technology at CinemaCon 2014 March 24-27 at Caesar’s Palace in Las Vegas. The company will also announce new deals that it says will bring its global expansion to its 100th theatre.