Immersive Entertainment

July 27 Means Mission and Moviebill

Wed, 07/18/2018 - 16:18 -- Nick Dager

On July 27 Tom Cruise returns for the sixth time as agent Ethan Hunt when Mission Impossible: Fallout opens in theatres around the country. And on that same opening weekend, patrons of Regal Cinemas will receive their free copies of the third installment of Moviebill, the marketing brainchild of Concourse Media principals Andrew Felts and Matthew Shreder.

B&B Opens World’s Largest ScreenX Auditorium

Tue, 07/10/2018 - 10:41 -- Nick Dager

This Thursday, in conjunction with the official grand opening of B&B Theatres’ newly-built, state-of-the-art, flagship Liberty 12 location in Liberty, Missouri – the largest ScreenX auditorium in the world will open to the public. It will be located on a screen measuring more than four stories tall and seven stories wide, with the capacity to seat 244 attendees.

Avengers: Infinity War Sets 4DX Records

Mon, 06/04/2018 - 11:55 -- Nick Dager

According to CJ 4DPlex, the new film Marvel Studios’ Avengers: Infinity War has been seen in the 4DX immersive seating format by more than two million people across 59 countries. This breaks the record for highest-attendance 4DX film to date. The milestone also makes Avengers: Infinity War the most successful film released in the format, surpassing the previous record holder, 2015’s Star Wars: The Force Awakens.

Kinopolis Adding D-Box Seats to Eighteen Screens

Tue, 05/15/2018 - 11:51 -- Nick Dager

Kinopolis, Germany’s largest independent cinema operator, is adding D-Box motion seats to 18 new screens throughout the Germany. Currently, Kinopolis offers D-Box motion technology on nine screens in Main-Taunus, Darmstadt and Rhein-Neckar. The motion seats will be added to screens in Hanau, Gießen, Rosenheim, Aschaffenburg, Bonn - Bad Godesberg and Koblenz. This brings the total number of D-Box screens with Kinopolis to 27.

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