On Wednesday CJ 4DPlex opened the first European 4DX with ScreenX theatre through a partnership with Les Cinémas Pathé Gaumont. Marvel Studios’ Ant-Man and The Wasp debuted in the 4DX with ScreenX format in Paris at the exhibitor’s Pathé Beaugrenelle multiplex.
On July 27 Tom Cruise returns for the sixth time as agent Ethan Hunt when Mission Impossible: Fallout opens in theatres around the country. And on that same opening weekend, patrons of Regal Cinemas will receive their free copies of the third installment of Moviebill, the marketing brainchild of Concourse Media principals Andrew Felts and Matthew Shreder.
This Thursday, in conjunction with the official grand opening of B&B Theatres’ newly-built, state-of-the-art, flagship Liberty 12 location in Liberty, Missouri – the largest ScreenX auditorium in the world will open to the public. It will be located on a screen measuring more than four stories tall and seven stories wide, with the capacity to seat 244 attendees.
Reel Cinemas has announced that it is adding a ScreenX screen to its theatre in The Dubai Mall, which is the world’s largest and most visited retail and entertainment destination and welcomes more than 80 million visitors every year.
The Walt Disney Studios and Marvel Studios’ upcoming film Ant-Man and The Wasp will be released in ScreenX, CJ4DPlex’s panoramic film format. Ant-Man and The Wasp is set to premiere around the world beginning July 4.
Cineworld Group says it will open 100 ScreenX locations at its theatres in the next few years. The agreement, which marks a major milestone for both companies, will include installing the multi-projection cinematic system in 10 different countries: U.S., U.K., Israel and seven other European countries.
The Kuwait National Cinema Company has signed an agreement with CJ 4DPlex to bring its panoramic film-viewing experience ScreenX to the Middle East. The agreement represents the first ScreenX screen to be installed Kuwait.
According to CJ 4DPlex, the new film Marvel Studios’ Avengers: Infinity War has been seen in the 4DX immersive seating format by more than two million people across 59 countries. This breaks the record for highest-attendance 4DX film to date. The milestone also makes Avengers: Infinity War the most successful film released in the format, surpassing the previous record holder, 2015’s Star Wars: The Force Awakens.
Kinopolis, Germany’s largest independent cinema operator, is adding D-Box motion seats to 18 new screens throughout the Germany. Currently, Kinopolis offers D-Box motion technology on nine screens in Main-Taunus, Darmstadt and Rhein-Neckar. The motion seats will be added to screens in Hanau, Gießen, Rosenheim, Aschaffenburg, Bonn - Bad Godesberg and Koblenz. This brings the total number of D-Box screens with Kinopolis to 27.
20th Century Fox and ScreenX are in advanced discussions to continue their partnership and release new films in the panoramic 270-degree cinema technology format. Following the success of Kingsman: The Golden Circle, 20th Century Fox and ScreenX plan to join forces again in 2018.