Distribution & Exhibition

CJ 4DPlex Unveils New Logos for 4DX and ScreenX in Rebranding Effort

Wed, 12/04/2019 - 11:41 -- Nick Dager

CJ 4DPlex has unveiled new logos for its immersive seating technology 4DX and its sister brand, the multi-screen technology ScreenX. As 4DX and ScreenX have been rapidly expanding worldwide, the company implemented the new branding to increase brand consistency for 4DX and ScreenX. The goal is to position the 4DX brand as an exciting cinematic experience for customers for the next 10 years. 4DX has seen unprecedented growth and has gathered explosive popularity recently. CJ 4DPlex hopes the new branding will entrench 4DX and ScreenX as a must for global movie fans.

Les Cinémas Pathé Gaumont Installing 200-Plus Barco Series 4 Laser Projectors

Mon, 11/25/2019 - 12:02 -- Nick Dager

European exhibitor Les Cinémas Pathé Gaumont is installing more than 200 Barco Series 4 laser projectors. Cinionic, the Barco, CGS, and ALPD cinema joint venture, will power Les Cinémas Pathé Gaumont’s new builds in France and Africa, beginning with its new theater in Sousse Tunisia, Africa. Currently, Les Cinémas Pathé Gaumont operates more than 100 theaters across European and African countries. Together the companies will upgrade new and existing Les Cinémas Pathé Gaumont theaters to bring an elevated movie-going experience for its audiences.

Screenvision Expands Event Cinema Offerings with New Sports Division

Thu, 11/21/2019 - 09:18 -- Nick Dager

Screenvision Media today announced the launch of Screenvision Sports, a new division that will capture advertising dollars to drive incremental revenue for professional sports leagues, teams and properties. Initial partnerships with the New York Mets, Minor League Baseball, ISM Connect, which manages digital fan experiences for NASCAR; and the American Hockey League, projecting an audience of more than 40 million for the 2020 season.

Women in Exhibition Make an Appearance at ECM19

Thu, 11/21/2019 - 09:16 -- Nick Dager

Earlier this year the non-profit organization Women in Exhibition was formed to become a worthwhile resource for every woman in exhibition by offering positive mentoring programs, educational and support activities and to assist with both existing and transitional career opportunities. This week, two of WIE’s executive committee and founding members spoke at the second annual Emerging Cinema Markets Conference, which is wrapping up today at the Grand Tarabya Hotel in Istanbul.

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