Civolution has signed an agreement for Eurovision Production Coordination to use Civolution’s broadcast monitoring service Teletrax to track all video packages that were produced during the Venice International Film Festival earlier this month. The packages were distributed to Eurovision members for use in TV news and arts programming. “We are delighted EBU chose to extend its relationship with Civolution ’’ says Civolution CEO Alex Terpstra. “The broadcast intelligence provided by Civolution’s Teletrax service offers accountability and transparency for all Venice International Film Festival media stakeholders to measure their return-on-investment which is critical particularly in today’s economic climate.’’ “We are very pleased to benefit from Civolution’s Teletrax service to monitor our worldwide distribution during the coming Venice Film Festival ” says EPC managing director Franck Choquard. “Being able to control video package usage and reporting it to the Festival’s sponsors is a key element of the communication solution we are promoting during this international event. Without Civolution’s Teletrax service it would be impossible to know the air-time usage of our packages and to report it to our sponsors.” Civolution www.civolution.com
