CJ4DPlex, AmazeVR Partner to Bring Immersive Music Experiences to Cinemas

Bookmark and Share

Mon, 09/13/2021 - 10:51 -- Nick Dager

 

CJ 4DPlex and AmazeVR have formed a partnership to source the work of leading artists and secure talent to develop innovative immersive music experiences. The goal of this collaboration is to create immersive shows that will be created and distributed for ScreenX showings and movie theaters, particularly those with 4DX.

CJ 4DPlex and AmazeVR have formed a partnership to source the work of leading artists and secure talent to develop innovative immersive music experiences. The goal of this collaboration is to create immersive shows that will be created and distributed for ScreenX showings and movie theaters, particularly those with 4DX.AmazeVR uses custom cameras and proprietary technology, as well as its Unreal Engine-based VFX pipeline, a global network of theaters features haptic motion chairs. AmazeVR delivers effects and environments that extend the reach of an artist’s performance so that millions of people have access through theaters, pop-up events and more.

Part of the CJ Group, which is an investor in AmazeVR, CJ 4DPlex increasingly has been producing music content for ScreenX, 4DX and 2D/3D formats. Its recent projects include global sensations BTS and BlackPink, as well as the musical Monte Cristo. Meanwhile AmazeVR has been developing immersive music experiences with talent like Megan Thee Stallion, one of the biggest stars in music today. The company is currently creating a one-of-a-kind show for Megan Thee Stallion that will feature an offline and online roll out with a theatrical release and a music metaverse service.

Moving forward, the companies will work together to identify top artist partners and source work to accelerate the timeline of engagement and shorten development cycles. This will increase the volume and variety of content and experiences available to audiences.

“There are tremendous synergies between our businesses,” said Jongryul Kim, CEO of CJ 4DPlex. “As the leading innovator in cinema technology, we want to work with the best in VR to bring new entertainment experiences to fans all over the world. AmazeVR opens the door to tremendous talent while we can offer distribution outlets that will enable these immersive shows to break new ground.”

CJ 4DPlex currently operates 774 4DX auditoriums and 330 ScreenX auditoriums in 70 countries around the world, including the United States, UK, France and Japan.

“AmazeVR created a completely new way for people to experience the full power and artistry of music in an intimate setting. Our partnership with CJ 4DPlex helps introduce this novel experience to the masses through new content development and distribution possibilities,” said Steve Lee, co-founder and co-CEO of AmazeVR. “At a time when theaters are looking for ways to draw people in and as artists seek better ways to connect with fans, CJ 4DPlex and AmazeVR have an incredibly compelling solution. Together, we are building the future of entertainment.”

CJ 4DPlex http://www.cj4dx.com/