CMX Cinemas is installing D-Box haptic seats in five new locations across the United States and will include them in two existing locations that are scheduled for renovation by the end of 2023. This will bring the total number of D-Box haptic seats in CMX Cinemas to nearly 500 and will drive the total number of D-Box screens up to 15.
The first set of theaters will debut their new D-Box seats by the end of 2021.
“We are really excited to build on our growing relationship with CMX Cinemas and to offer their moviegoers an unprecedented opportunity to enjoy the latest blockbusters in an entirely innovative way,” said Sébastien Mailhot, President and CEO of D-Box. “CMX Cinemas is a great partner, and I want to take this opportunity to thank them for their confidence in our innovative and immersive high-fidelity haptic technology.”
“People are coming back to theaters just as before,” said Javier Ezquerro, COO of CMX Cinemas. “Seats are once again filling up, and the thrill of going to the movies is coming back strong with a new slate of upcoming blockbusters. D-Box is creating an immersive and amazing way for fans to experience these movies in our theaters. There’s something different about the way you connect with the content and the way you can turn your mind off and just focus on the story when you’re in a theater equipped with D-Box.”