Free Your Mind Expands with Second Mistika

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Tue, 01/21/2014 - 11:23 -- Nick Dager

One of Spain's most prominent and established post-production companies, Free Your Mind, has invested in a second Mistika DI and finishing 2K system to further reinforce the company's current infrastructure to maximize on commercial and film production strengths.

Senior partner at Free Your Mind Eduardo Jiménez said, "This second investment in Mistika reflects our ardent belief in SGO's advanced award-winning technology and reveals how serious we are about its capabilities. Mistika truly is the best option for us as we continue to grow and we are proud to own a second system. We are impressed with how Mistika combines a familiar timeline-based editing and layering workspace seamlessly with color grading and compositing tools that have been utilized on some of Spain's most high-profile productions as well as the world's biggest international blockbusters of our time. We are eager to expand Free Your Mind, and with another Mistika at the forefront of our service offerings, we look forward to a productive and successful future ahead."

José Luis Acha, SGO's regional sales manager said, “This is a very exciting time for Free Your Mind as they recognize that Mistika is the perfect system for them in a competitive sector and a vital component to help accelerate their growth strategy. With Mistika's world-leading technology and advanced toolsets at their fingertips, they are sending out a clear message that they are a company that thinks ahead.  SGO is proud to continue the warm relationship with Free Your Mind and supports them in all their creative and commercial decisions now, and in the future.” 

Free Your Mind is associated with big brand name commercials, many of which have been directed by Alex de la Iglesia using Mistika, namely Vodafone Yu – Hugo Silva for sale, National Lottery, Gillette, Burger King, Verti, PlayStation Vita and many others. Feature films post-produced using Mistika at Free Your Mind include Combustion directed by Daniel Carlparsoro for Zeta Audiovisual and Tres60 directed by Alex Ezkurdia for Bowfinger International. Other Spanish films using Mistika include La isla mínima and A night in old México.