Guitammer Reports Q3 Cinema Installation, Backlog Growth

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Fri, 10/07/2016 - 11:26 -- Nick Dager

The Guitammer Company has announced that it shipped equipment for a combined 17 new auditoriums totaling more than 3,700 ButtKicker-enabled seats for installations at movie theatres in the U.S. and China in the third quarter of 2016.

Additionally, the company says it has a backlog of purchase orders for 18 auditoriums totaling over 3,500 more than ButtKicker-enabled seats. These additional auditoriums are expected to open during late 2016 or early 2017, and shipments will be made as required by the exhibitor’s respective installation schedules.

During the third quarter, 14 auditoriums representing approximately 2,900 new ButtKicker-enabled seats were shipped in the U.S. and approximately 800 seats for three auditoriums were shipped to China.

“We are very pleased that U.S. cinema market leaders continue their growing deployment of ButtKicker products in conjunction with premium large format theatre expansion plans,” said Guitammer president Mark Luden. “China-based Lumiere Pavilions is now adding more ButtKicker-enabled seats and auditoriums to locations that have previously had installations, which we view as strong tangible proof of the return-on-investment that our unique products bring to exhibitors across the world.”

A complete list of all ButtKicker-enabled theaters: www.guitammer.com/theaters.