Laika Bolsters Global Presence with Key Partnerships

Bookmark and Share

Mon, 09/23/2024 - 09:04 -- Nick Dager

Laika is building upon the global success of its fifteenth anniversary re-release of Coraline by bolstering its UK and European presence with key partnerships in the consumer products, licensing and home entertainment arenas. 

Laika is building upon the global success of its fifteenth anniversary re-release of Coraline by bolstering its UK and European presence with key partnerships in the consumer products, licensing and home entertainment arenas. Laika has engaged Brandship to represent the studio’s expansion of consumer products licensing and brand collaborations in the UK and Europe.  Brandship will work in close coordination with Laika’s US licensing agency, Licensing Street, to ensure products based on Laika’s celebrated films are available to millions of fans on both continents. Under this new association, Laika is announcing its first-ever direct-to-consumer partnership in Europe with top UK pop-culture retailer and apparel licensee Truffle Shuffle.

In addition, Anime Ltd./Plaion Pictures has acquired Laika’s catalogue for home video release in the UK, France, Italy, Germany, Benelux, Spain and Portugal.  The releases include CoralineThe BoxtrollsParaNorman, and Kubo and the Two Strings, all Oscar and BAFTA nominated titles. 

“Millions of moviegoers around the world showing up to experience Coraline again on the big screen is a testament to the enduring global appeal of all of Laika’s films,” according to Michael Waghalter, Laika’s senior vice president and head of business development. “Fans want to engage more deeply with the characters and worlds of our films, and we’re excited to partner with Anime LTD/Plaion Pictures and Brandship to bring compelling, fan-centered products and experiences to the UK and Europe.”

“We’re incredibly excited to be working in partnership with the great team at Laika Studios to bring back physical releases of their incredible catalogue. With the success of the re-release of Coraline in cinemas this summer, it’s clear that the love and appreciation for these films and quality animation in general has never been higher. As a group, we’re thrilled to be able to introduce the works of LAIKA to a new generation across the UK and Europe,” said Andrew Partridge, managing director of Anime Limited.

To date, the 15th anniversary re-release of Coraline, distributed in partnership with Fathom in the US and Trafalgar Releasing internationally, has garnered more than $51M millionat the global box office. Showings also include an early glimpse of Laika’s highly anticipated next animated feature, Wildwood, making it the must-see film event of the summer. 

Laika www.laika.com