In the wake of the pandemic, New York-based Little Cinema has deployed Verimatrix watermarking and digital rights management technologies for its virtual premieres and previews. A digital studio, Little Cinema has partnered with Netflix, ABC, CBS, HBO Max, and Warner Media to produce virtual premiere events for an industry that used to rely solely on in-person debuts.
“Verimatrix supplies us with the needed anti-piracy protections and overall peace of mind that Hollywood studios demand when switching to virtual events,” said Jay Rinsky, founder of Little Cinema. “Recently, Verimatrix allowed us to securely preview Season 3 of Star Trek: Discovery with CBS All Access. Our partners trust us with their most vital digital assets, and when all attendees are participating remotely, it’s more important than ever that the event goes seamlessly. Verimatrix helps us deliver better, more secure virtual events.”
Verimatrix watermarking leverages both client and server-side solutions that protect the entire path of content consumption. Imperceptible and robust, watermarking for HTML5 protects video content during post-production and distribution. The solution’s pre-integrated Reveal Service can track the source of piracy within minutes.
“We are pleased that Verimatrix’s cloud-based protection technologies accommodate remote preview events for some of Little Cinema’s most prestigious partners,” said Verimatrix COO Asaf Ashkenazi. “Multi-DRM and watermarking stand as a powerful combination that answers today’s ever-changing needs. It’s an honor to work with such a uniquely innovative entertainment provider such as Little Cinema as it continues to revolutionize the virtual cinematic experience.”
Little Cinema www.littlecinema.net
Verimatrix www.verimatrix.com