ArcLight Cinemas has unveiled a massive video wall in the lobby of its Sherman Oaks theatre in Los Angeles. Called the ArcLight StoryWall, the nearly 50-foot wide feature was installed and is being managed by Cinema Scene Marketing.
Cinema Scene Marketing has completed the first installation of its Digital Poster Initiative by deploying full motion digital displays in place of the traditional paper movie posters in the Muvico 14 Thousand Oaks in Thousand Oaks, California.
Cinema Scene Marketing has completed a comprehensive installation of digital signage systems at the Santikos Theatres Palladium AVX Entertainment in Richmond, Texas. This project includes 92 digital screens displaying concession, restaurant, box office, auditorium and entertainment content.
