Event Cinema Association executive director Grainne Peat will be celebrating her first year in that role when the association convenes in Amsterdam next month for its annual convention. It has been a busy year for the association and for Peat who has implemented many changes. I recently spoke with her to talk about all that has happened in the past eleven months. Peat says one of her key challenges going forward is to better define what event cinema actually is. But first, we discussed the association’s new website.
Event Cinema Association
Last July the Event Cinema Association announced that Grainne Peat would be its new managing director, replacing founder Melissa Cogavin who left to pursue other opportunities. Cogavin, who established the ECA in 2012 left behind an internationally recognized brand and the primary trade body for the alternative content sector. By all accounts, she left the ECA in good hands. Since taking the reins officially last October, Peat has quietly put her own stamp on things.
Event cinema has come a long way since its earliest days more than a decade ago. The challenge now is to push the boundaries of event cinema to find new content, new concepts that can attract and sustain even larger audiences. To that end, the Event Cinema Association’s annual day-long ECA Conference & Awards session will be held in London this Friday February 3 at the QE11 Centre in central London, near Parliament Square in Westminster. The conference, now in its fourth year is the only event of its kind in the world. To learn more about the association, the conference and the event cinema business in general I spoke with Melissa Cogavin, the ECA’s managing director.
The Event Cinema Association has announced the launch of an ECA chapter in Moscow to help grow the event cinema sector in the Russia and CIS territories. ECA board member and industry veteran Oleg Berezin of Nevafilm, St. Petersburg, will run the chapter.
The Event Cinema Association’s annual ECA Conference & Awards will be held in London on Friday February 3 at the QE11 Centre in central London, near Parliament Square in Westminster. The conference, now in its fourth year, is the only event of its kind in the world.
The Event Cinema Association has announced the winners for its Second Annual ECA Awards.
Royal Philips demoed LightVibes at today’s Event Cinema Association Conference 2014 at the Genesis Cinema in East London.
Event cinema history was made last month in Ireland and the UK when Billy Elliot the Musical Live topped the UK box office for a weekend, beating the Denzel Washington thriller The Equalizer (£1.90million-£1.89 million).
The Event Cinema Association has announced the nominations for its Second Annual ECA Awards.
The Event Cinema Association has announced the line up for its second annual conference, taking place October 16 at the recently restored independent cinema, the Genesis in Mile End, East London. Featuring two panel discussions concerning marketing event cinema and a focus on new business models and technology, the conference also has a unique new format, a total of six break out sessions taking place over the course of the day. Sponsors of the conference include DSAT Cinema, LANsat, Rentrak, Philips, DCM and Audience Entertainment.