Cinema West Veranda Luxe Cinema is the first cinema complex to fully integrate all Dolby technologies for an immersive Dolby Atmos audio experience across a total of nine screens. Located in Concord, California, the complex has a grand opening scheduled for December.
As the digital cinema era enters a new phase, exhibitors are increasingly looking at better ways to directly engage with their customers. Regal Cinema, long an industry leader, seems to have found a particularly interesting one. Concourse Media principals James Andrew Felts and Matthew Shreder announced today a deal with Regal Entertainment Group to distribute Moviebill, an interactive new product that has been crafted to enhance and extend the 21st century movie going experience. The inaugural edition will be announced later this year for a 2018 launch.
CJ 4DPlex today announced that Kinepolis is set to open four 4DX theatres by the end of the year. Kinepolis will open 4DX theatres at its cinemas in Antwerp and Brussels (Belgium), Lomme (France) and Madrid (Spain). The first film that Kinepolis will show in 4DX is still to be confirmed.
El Rey Network’s lucha libre wrestling series Lucha Underground will be the first U.S. television series to screen in the immersive CJ 4DPlex 4DX seating format. Ultima Lucha Tres – Part IV, the season three finale, will screen at a private event for media and fans in the 4DX auditorium at the Regal L.A. Live Stadium 14 October 17.
Ster-Kinekor, the largest cinema exhibitor on the African continent, is installing D-Box motion seats in four auditoriums in Johannesburg (Rosebank Mall and Mall of Africa), Cape Town (Cavendish Square), and Durban (Gateway Shopping Mall).
Ferco Seating Systems has entered into an exclusive agreement to sell Guitammer’s ButtKicker Cinema System in Japan, Hong Kong Australia, New Zealand, South East Asia, and for select exhibitors in the Middle East. The company also announced that it has sold the system to Legend Cinema in Cambodia
Cineplex has installed ten D-Box immersive virtual reality motion seats and systems in its Scotiabank Theatre in Ottawa, Canada. Construction is expected to begin shortly, with plans to open this fall with the Canadian premiere of a first-of-its-kind animated VR motion experience. Created and produced by The Virtual Reality Company, Raising a Rukus takes viewers on a series of magical adventures with a brother, sister and their mischievous pet dog named Rukus.
DTS will reach the 100th theatrical title exhibited in its DTS:X immersive audio with the September 15 release of Lionsgate’s American Assassin, directed by Michael Cuesta and starring Michael Keaton, Taylor Kitsch and Dylan O’Brien.
CJ 4DPlex today announced that its 4DX technology is now available in 400 theatres around the world. The opening of its 400th location makes 4DX the fastest-growing premium cinema format, having reached this milestone in seven-and-a-half years following its debut in 2009. The 400th 4DX location is officially launching today at Wanda Cinemas in Tiantongyuan, Beijing, China, with the screening of Spider-Man: Homecoming – an ideal showcase for an innovative film technology that features motion seats and environmental effects such as rain, fog and various scents.
The Guitammer Company has partnered with CBS Films for the release of American Assassin in theatres nationwide September 15. The film can be seen in the more than one hundred auditoriums that are already equipped with Guitammer ButtKicker seats.
