Mary Pickford Theatre Opens ScreenX Auditorium
D'Place Entertainment has opened a CJ 4DPlex ScreenX auditorium at the Mary Pickford Theatre in Cathedral City, California.
D'Place Entertainment has opened a CJ 4DPlex ScreenX auditorium at the Mary Pickford Theatre in Cathedral City, California.
D’Place Entertainment, an operator of movie theatres and entertainment centers across Southern California, announced today at CinemaCon that they are opening a new CJ 4DPlex ScreenX location in the Mary Pickford Theatre in Cathedral City, California.
CJ 4DPlex and Palace Amusement, the premiere cinema chain in Jamaica, announced today at CinemaCon, the international trade show for the exhibition industry, their newly established agreement to open the first ever 4DX auditorium on the island. This also marks the first premium large format offered anywhere in the country.
Cinépolis, the third largest exhibitor in the world and the number one in tickets sold per theatre, announced at CinemaCon that they are launching four new CJ 4DPlex ScreenX locations in Mexico.
CJ 4DPlex and Showtime Cinemas, part of the Showtime Group and the second largest exhibitor in Taiwan, announced at CinemaCon today that the two companies will be partnering on building eight revolutionary ScreenX auditoriums across Taiwan. The deal marks the beginning of a long-term and strategic partnership between CJ 4DPlex and Showtime Group.
CJ 4DPlex and B&B Theatres, the fifth largest theatre chain in America, announced today two new premium auditorium openings at the new Red Oak 12 multiplex in Red Oak, Texas. They include the largest 270-degree panoramic ScreenX auditorium in North America and the region’s first effects-enhancing 4DX auditorium.
Regal announced today that it has opened the world’s largest 4DX auditorium in the world opened at its Regal Times Square cinema in the heart of New York City. CJ 4DPlex's 4DX premium format utilizes more than 21 unique motion and environmental effects like vibration, water, wind, lightning, and scents enhancing the moviegoing experience. CJ 4DPlex and Regal have achieved a remarkable milestone with the new 4DX theatre by expanding the capacity with a record-breaking 296 seats, more than double the average amount of seats in a standard 4DX theatre.
Dolby is launching the next chapter of its Love More in Dolby global brand campaign with a new commercial celebrating what it says is the transformative theatrical experience of watching movies in Dolby Vision and Dolby Atmos at Dolby Cinema.
CJ 4DPlex has announced that the revenue earned for their 4DX multisensory auditoriums during 2023 in the United States was $49.6 million, a record-breaking number that exceeds 2022’s 4DX box office by five percent.
In the UK, a media first, the Royal Air Force has become the first advertiser to partner with Cineworld as the sole sponsor of the cinema chain’s 4DX format. The spot has been specially adapted into CJ 4DPlex’s 4DX format, which is available across 34 Cineworld cinema sites. The enhanced version of the ad will run in the Gold Spot premium position across all 4DX enabled screens. The non-4DX ad will run simultaneously across the rest of Digital Cinema Media’s estate.