The Hollywood Section of the Society of Motion Picture and Television Engineers will explore the evolution of video compression, and new ideas for keeping files small, while preserving quality and creative intent, at its monthly meeting, scheduled for March 26 at the Academy of Motion Picture Arts and Sciences.
Compression technologies used in preparing entertainment content for delivery to consumers have advanced considerably over the past 25 years, but the advent of high-resolution video formats has caused image size to grow at an even faster rate. In order to efficiently stream movies and TV shows to the home, media files must be reduced in size, but that compression should be done in a way that maintains sound and picture quality, and preserves the creative intent of directors, cinematographers and other artists who contributed to the production. Finding the perfect balance between quality and bitrate can be elusive.
The panelists will include:
Maureen O’Rourke, Technical Lead Quality Control Operator, Disney Digital Studio Services, SMPTE Section Manager
Jim DeFilippis, CGO, Technology Made Simple
Brian Kenworthy, Technology, Product and Operations Leader, Deluxe Entertainment Services Group
Scott Labrozzi, VP, Core Media Processing / Engineering Fellow, Disney+
Andrey Norkin, Senior Research Senior Research Scientist – Video Algorithms, Netflix
Jason Thibeault, Executive Director, The Streaming Video Alliance
Mike Zink Vice President, Technology at Warner Bros.; Chairman, UHD Alliance
“A lot of heart and soul goes into the production of a giant master and artists behind it sunderstandably want to maintain quality as their work is compressed for delivery,” said O’Rourke, who will moderate the discussion. “Maintaining quality and creative intent is among the most challenging and exciting issues facing the streaming world today. Today’s best practitioners work veritable feats of magic to ensure that art doesn’t suffer.”
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