Showcase Cinemas Upgrades its Digital Signage
Technology impacts almost every aspect of business at the 22 venues that Showcase Cinemas operates in Massachusetts, New York, Ohio, and Rhode Island. This includes optimized ticket sales via the company’s free smartphone app, e-ticketing, contactless payments, the online pre-ordering of food and drinks via its Xpress Pickup service, as well as a wide range of perks and services via its choice of membership and loyalty reward programs.