The cinema advertising company Spotlight Cinema Network, which serves U.S. art houses, dine-in, and luxury cinema exhibitors, has extended its long-term partnership to exclusively serve Flix Brewhouse.
Miraj Cinemas, which says it is India’s fastest-growing and third-largest national multiplex chain, has opened its latest four-screen multiplex at Shalin Square, Ahmedabad, the city’s premier business hub. The new theatre brings Miraj Cinemas’ presence in Gujarat to a total of six properties and 26 screens across the state.
PVR Inox has opened a luxury cinema at the Urban Square Mall in Udaipur, Rajasthan.
Jeffrey Forman, senior vice president, international theatrical sales for The Walt Disney Studios has been named as the CineEurope 2024 recipient of the International Distributor of the Year Award. The Award will be presented as part of the CineEurope Awards Ceremony on June 20 at the Centre Convencions Internacional Barcelona in Barcelona, Spain.
Spin Master's PAW Patrol: The Mighty Movie, has won the Golden Screen Award for feature film. Presented by the Academy of Canadian Cinema & Television, the Golden Screen Award recognizes the Canadian film that grossed the highest in domestic box office over the period of January 1, 2022, to February 24, 2023.
Company 3 has opened a Dolby Vision and Dolby Atmos equipped theatre at its facilities in New York. It is the first theatre of its kind at any post-production company on the East Coast. The theatre will enable Company 3's clients to experience their work in an acoustic environment as robust as that of any cinema in the world.
The web design agency Digital Silk has redesigned the website for the International Cinema Lighting Society. As a non-profit organization and the only international platform representing cinematic lighting professionals worldwide, ICLS wanted to elevate its online presence, improve user experience, and foster greater community collaboration.
Screenvision Media has released a media attention study that offers compelling insights into the effectiveness of ads in the cinema environment and positive advertising outcomes. Jennifer Friedlander, Screenvision's senior vice president of insights and measurement said, "We've been laser focused on proving out consumers attention in the cinema space. Since 2023 attention became a buzzword and an emerging metric to measure the quality of an impression."
The Australian health insurance company ahm has partnered with Val Morgan Cinema to launch their Feel Good Fridays movie ticket partnership with Hoyts Cinemas. Launched in conjunction with the media agency Carat, the Feel Good Fridays partnership offers ahm members an exclusive opportunity to enjoy a special 2-for-1 movie ticket deal.
Having previously employed another industry recognized theatre management system, Cinema West Theatres encountered numerous weekly challenges, including excessive time dedicated to content management, subpar performance, and frequent loss of shows resulting in revenue loss. Recognizing the need for change, senior management sought a better solution. Following a successful trial of Arts Alliance Media’s Screenwriter at Palladio 16 and Palladio Luxe, their most prominent, multi-format location, in 2022, Cinema West proceeded to implement Arts Alliance Media’s flagship theatre management software across their entire circuit, resulting in substantial time savings, decreased revenue loss, and a notable reduction in support tickets; each contributing towards an improved experience and healthier, more sustainable business.
