Miraj Cinemas, which says it is India’s fastest-growing and third-largest national multiplex chain, has opened its latest four-screen multiplex at Shalin Square, Ahmedabad, the city’s premier business hub. The new theatre brings Miraj Cinemas’ presence in Gujarat to a total of six properties and 26 screens across the state.
PVR Inox has opened a luxury cinema at the Urban Square Mall in Udaipur, Rajasthan.
Cinépolis is partnering with Star Sports to screen live Team India cricket matches, including the Semi-Final and Final, during the ICC T20 Men’s World Cup. This collaboration grants screening rights for the T20 World Cup in the USA and West Indies. It screens at 40 Cinépolis locations nationwide from June 5 to June 29, with matches starting at 8:00 pm IST.
Multiplex operator PVR Inox recently signed a joint venture agreement with Devyani International, which runs quick-service restaurants like KFC and Pizza Hut. Devyani will own 51 percent of the joint venture, with PVR Inox holding the remaining 49 percent stake.
PVR Inox has opened its seven-screen multiplex in Pune’s first luxury lifestyle destination at Kopa Mall, Koregaon Park. The cinema showcases luxury cinema formats, Director’s Cut and the Immersive Cinema Experiences (ICE) Theatres. Both mark their debut in India’s West region.
PVR Inox, India, is introducing advertisement-free movie cinemas in select luxury properties across the country for the ultimate movie-watching experience. The company said the ad-free experience is a direct reaction to shifting audience preferences identified through tools used by PVR Inox to record customer feedback.
The dispute between the Malayalam film industry and exhibitor PVR Inox remains unresolved. The Malayalam film industry recently suffered a major setback when PVR Inox pulled Malayalam films from the screens across the country. Even other film industries like Telugu, which had bought the dubbing rights for Malayalam films, suffered losses as the films were abruptly withdrawn.
Miraj Cinemas, which says it is India’s third largest and fastest-growing national multiplex chain, has formed a partnership to upgrade its screens with Harkness’ Clarus XC screen technology.
PVR Inox has opened what it says is Bengaluru’s largest cinema at Phoenix Mall of Asia and its largest cinema in the South.
Cinépolis India has promoted Devang Sampat to the role of managing director. Sampat, who previously served as the chief executive officer, brings more than two decades of invaluable experience in the entertainment and retail industries to his new position.
