Immersive Entertainment

Cinemark Reports Biggest September Box Office Weekend Ever

Tue, 09/10/2024 - 10:43 -- Nick Dager

Cinemark today announced that the company achieved its all-time best September domestic box office weekend driven by Beetlejuice Beetlejuice, which also was the company's biggest domestic opening weekend box office for a September title. With moviegoers seeking to maximize their neitherworldly adventure, the company also set September weekend records within food and beverage offerings and premium formats.

Cinemark Breaks Box Office Record with Deadpool & Wolverine

Tue, 07/30/2024 - 09:34 -- Nick Dager

Cinemark today announced that the opening weekend of Deadpool & Wolverine was the company’s highest-ever domestic opening box office for a film premiering during the busy summer moviegoing season, beating out every other film opening from May through August in the exhibitor’s history. Further, the film marked the biggest opening weekend ever for Cinemark XD, the company’s private-label premium large format, and an all-time high weekend for D-Box motion seats, underscoring demand from fans to see films in the most immersive environment possible.

Cineplex Opening Three New ScreenX Theatres

Wed, 07/24/2024 - 10:02 -- Nick Dager

Cineplex will open three new CJ 4DPlex ScreenX theatres this year throughout Canada. The addition of these new locations will bring the total number of Cineplex’s ScreenX auditoriums to 20, solidifying the company’s position as the leader in this innovative format in Canada. The newest ScreenX auditorium will open at Cineplex Cinemas Coquitlam and VIP in the fall with the other two locations to be announced.

B&B Theatres to Open World’s Largest ScreenX Auditorium at American Dream

Mon, 07/08/2024 - 09:22 -- Nick Dager

B&B Theatres has announced that it will open the world’s largest ScreenX auditorium at American Dream in East Rutherford, New Jersey. The move announcement marks a significant expansion of B&B Theatres' footprint in premier entertainment destinations, complementing its successful operation at the iconic Mall of America and signaling its first arrival in New Jersey.

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